Head – Marketing Communication, CSR and Digital, Egis, India, and South Asia
Bhaskar Majumdar
A multifaceted communication expert who has led reputation management for leading international and Indian brands. A Strategic planner with around 24 years of experience in managing multiple projects & campaigns under tight deadlines spread across geographies & time zones. Ability to understand business objectives; map out relevant target audience & planning strategic communication campaigns, which fits the business objective. He specializes in creating and driving integrated marketing campaigns across earned, digital, social, and paid platforms that caters to brand and reputation values of brands.
Mr. Majumdar has worked with Reliance Industries as General Manager, Corporate communications, ESPN Star Sports as manager, Corporate Communications and has also worked with reputed strategic communications agencies like APCO Worldwide, Genesis PR, Vaishnavi Corporate Communications and Adfactors PR.
Head – Marketing Communications, CSR and Digital @Egis South Asia: Leading Corporate, Brand, Digital & CSR outreach for India and South Asia. Working with global teams across geographies on global campaigns, senior management engagement with key stakeholders, leading CSR for India and actively involved with Egis foundation, supporting and creating website content, collateral & merchandising development, internal branding & communication, part of employee engagement team, part of POSH & D&I committee for India region, managing industry body engagement, supporting creation of case studies & part of global innovation communication team.